Building Pinterest’s VLM Serving Stack on NVIDIA Dynamo

Lei Pan | Senior Software Engineer; Salina Wu | Senior Software Engineer; Cristian Lopez | Software Engineer I; Guangtong Bai | Staff Software Engineer; Soam Acharya | Principal Engineer; Saurabh Vishwas Joshi | Principal Engineer; Chia-Wei Chen | Staff Software Engineer; Ambud Sharma | Principal Engineer

Why VLM Serving Matters at Pinterest

Pinterest is a visual search and discovery platform, so its AI systems must reason over both language and visual content. Vision-language models (VLMs), which can interpret images, compare visual candidates, and respond naturally to user intent, are becoming the foundation for the next generation of Pinterest experiences: Pinterest Assistant, hybrid search, multimodal reranking, content understanding, signal generation, content safety, and more.

This direction also reflects Pinterest’s broader strategy to customize open-source models to meet its product & scale needs. Pinterest Assistant is a standout example. This multi-turn conversational experience covers both user language and visual content. Serving it requires low-latency VLM inference over rich multimodal context as well as reworking Qwen3-VL with proprietary multimodal embeddings to cut runtime cost while improving performance.