Capturing A Billion Emo(j)i-ons

This blog post was written by Dedeepya Bonthu. This is a repost from her Medium article, approved by the author.

In stadiums, sports fans love to express themselves by cheering for their favorite teams, holding up placards and team logos. Emoji’s allow fans at home to rapidly express themselves, and when millions of fans do it simultaneously, that’s a technical problem that we solved!

At Hotstar, we strive to build features that make the viewing experience more engaging to users with an interactive Social Feed. We discussed the “Hotstar Sports Bar” from a design and product point of view. Here we talk about how we built this feature from a technical perspective.